Hey, Sock Lovers! Socksmith has Something NEW to Share!
We've been knitting up something extraordinary in the Socksmith labs. It's time to unveil a new Merino wool collection. Inspired by the beauty and wildness of our hometown, Santa Cruz, we're stoked to offer you the ultimate companion for your wanderlust-fueled adventures.
"We’re all here for the journey..."
Here’s what our Chief of Socks (COS), and Owner, Eric Gil, has to say about our newest Merino wool offering:
"After 15 years of best-in-class cotton novelty sock design, Socksmith’s innovators are launching a new Outdoor category of socks in a ‘Soft Merino Wool Blend’ for Fall 2023–we’re calling these socks–COMPASS! ‘Here for the Journey’ is the COMPASS tagline. We’re all here for the journey, and it’s great to have the right socks for the job!”
Merino Wool: Always the Perfect Choice
It’s time to stand on a soap box and deliver our sock speech. Many of us traditionalists wear cotton socks. They're cool, they're casual, and they've got that oh-so-soft feel. But let us spin you a yarn about Merino wool.
This wool might just be the world’s most adaptable performance material. Merino comes from sheep that live in high-elevation areas like Australia and New Zealand, and it’s prized for its durability and moisture-wicking capabilities. Under a microscope, Merino wool fibers are only half as thick as human hairs but are somehow twice as strong and can be twisted tens of thousands of times without breaking. This stretchability is what makes Merino wool so valuable. Tiny crimps in each fiber allow the strands to coil together yet remain elastic. Merino fabric is durable thanks to its ability to return to its original shape time and again.
Let's face it; not all socks are created equal, and Merino wool socks are a cut above, offering versatility and comfort no matter the conditions. This super-fabric is a beast at regulating temperature, making it perfect for all seasons and activities. Whether scaling a mountain or strolling along the beach, our Merino wool socks keep your toes warm in winter and cool in summer. (Plus, they breathe like a yogi, delivering superb comfort!)
Even More Reasons to Reach for Merino
In addition to adapting to any temperature or condition, the COMPASS Soft Merino Wool Collection serves up several other notable advantages.
Kind to Our Planet
One of the best things about Merino wool socks is that they are kind to the planet. Merino sheep are typically shorn once or twice yearly, and their coat regenerates quickly. The wool is naturally sourced and harvested with no harm to the animal.
Leaves You Footloose and Odor-Free
Merino wool comes with a secret weapon: odor resistance. Thanks to its moisture-wicking powers, it creates an environment that's not so friendly for the bacteria that cause foot odor. Say goodbye to that awkward moment of kicking off your shoes and clearing out a room!
Delivers a Superior Fit
Merino wool’s natural elasticity allows garments to stretch easily and return to their original shape, making them an ideal material for socks. The Merino fibers prevent bagging and sagging and offer flexibility to fit your feet perfectly.
Unbeatable Comfort
Merino wool socks are unbelievably soft. Seriously, it's like they're made of cloud fluff. You’ll enjoy extraordinary comfort wherever life takes you: outdoor adventures, hikes, treks, watching the game or relaxing by the campfire.
And That’s Not All!
When it comes to comfort, too much is never enough! Our COMPASS Collection boasts several other premium features. Slip your toes inside to enjoy:
- A cushioned footbed with additional padding offers extraordinary comfort in your heel, arch, and toe
- Dynamic arch support with light compression to help support feet and lessen fatigue
- And a breathable mesh knit for maximum dryness and comfort
(We're talking VIP treatment for your feet here!)
Breaking Down The Fiber Content
The COMPASS Collection packs a power combo of acrylic, wool, nylon, and spandex. If you’re curious about the details, here’s a quick rundown on why these fibers rock:
- WOOL – These fuzzy fibers are like a warm hug for your feet: cozy, soft, and breathable. They're superstars at wicking away moisture and have a natural antibacterial mojo that helps nix odors.
- ACRYLIC – It’s like the Superman of fibers: durable, colorfast, lightweight, soft, and super easy to care for. It's a dream team player in the sock game.
- NYLON – Nylon is the secret sauce that adds strength and elasticity to our socks. It helps them keep their shape, last longer, and resist the wear and tear of your wildest adventures.
- SPANDEX – It’s what makes our socks stretchier than your favorite yoga instructor. It gives our socks a snug and comfy fit while helping them keep their shape over time.
Get Ready - Available Now!
Prepare to meet your sole mates! The COMPASS Collection offers eight women’s and nine men’s styles, all showcasing nature and outdoor adventure vibes. We've got something for every sock lover with eclectic, colorful designs featuring everything from birds and bees, dogs, and RVs to mountains and deserts, beer, and even Sasquatch!
Choose your favorite crew pair; there are options and designs to suit your style and budget.
Let COMPASS Be Your Guide
These socks are ready to tag along wherever your wild heart takes you; Merino wool will have your back if you're hitting the trails, spinning your bike wheels, sharing spooky tales around the campfire, or just running to the store for some ice cream. Crafted in China, this collection is soft, supportive, and oh-so-versatile.
Our COMPASS Collection is more than just socks. It's our love letter to comfort, quality, and style. Get ready to experience socks made for any adventure, in any condition, at any time. We’re here for the journey and set to kick up some stylish fun with you!
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